In this post, I discuss How To Get Effective Network Marketing Training For Yourself In Your Network Marketing Business.
Training matters.
The network marketing model is a simple one but it requires skills that need to be learned.
You need to work (netWORK) and you need to market (MARKETing) and you need to do these two things correctly in order to build a successful network marketing business.
Submit yourself for training. Attend all training. Encourage every one of your team members to attend training.
Training does not start nor does training ever end. Training must be ongoing throughout your network marketing career.
Training must always cover 3 things:
- Company Product knowledge training
- Company Opportunity knowledge training
- How to Market / How to promote knowledge training
Company Product Knowledge training
You need to be trained on what the range of products are in your network marketing business.
This is for two obvious reasons:
ONE. So that you can understand what the products are, how they work, as well as how and when to use them. With this knowledge, you can answer your own product questions as well as the questions of your prospective customers.
Ugo’s top tip: If your product knowledge is not thorough or you don’t know the answer to any question that you have been asked, simply say “I don’t know the answer to your question but I will find out and I will let you know”… and do it.
TWO. During conversation, (because you are an active distributor who has been mentored by me), you know to LISTEN carefully when people speak to you. You listen carefully because at some point they will inevitably describe a pain or problem that they are experiencing in their life.
If you have good product knowledge, you will quickly and easily see where your company product can help solve their problem or issue. This is how you acquire buying customers and active distributors
Business Opportunity knowledge training
You need to be trained in your network marketing business opportunity so that you understand the business side of things clearly. You need to know what industry you are in, you need how much can be earned and you need to know what distributors need to do in order to earn that money.
This is for your own understanding of your own business. It is also useful information that you will rely on when giving a quick presentation or qualifying prospects before sending them further information.
But Ugo… “How much detail do I need to learn and memorise?”
Not a lot. For example, you do not need to memorise your compensation plan to the Nth level in extreme detail. You can always refer to the compensation plan document at anytime if you need to look something up. Likewise your prospect can always attend training if they need more detail about anything.
How to Market / How to promote knowledge training
In order to build a successful network marketing business, you need to do these three marketing things:
- Ask questions,
- Listen carefully and third
- Offer your product / service / business opportunity.
You need to do these three things correctly. It is important to attend training that is specifically aimed at teaching distributors how to market correctly. Marketing with enthusiasm is great. Marketing with the right skills plus enthusiasm yields great results.
How To Get Effective Network Marketing Training For Yourself In Your Network Marketing Business
If you want me to expand in more detail on anything you see in this post then say so in the comments. Questions? Please ask in the comments. Check out my top recommended network marketing opportunity.
Best wishes,